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Bupa Group Business Model
Who we create Value for
Who we create Value for
Customers

We work to:
- Provide outstanding customer service.
- Utilize digitalization, data, and analytics, to enhance and propel improvements.
- Innovate to meet and exceed customer expectations.
- Keep our customers’ data safe.
- Enable people to manage their health and well-being.
People

We work to:
- Generate shared value for our partners, encompassing health providers, brokers, and distributors.
- Promote a positive, inclusive working environment.
- Create opportunities for people to grow and develop.
Partners/Society

We work to:
- Create an impact through volunteering, community partnerships, and contributions.
- Promote environmental stewardship and tackle climate change along with its health implications.
Footprint and participation
Asia Pacific | Europe and Latin America | Bupa Global and the UK | Other | |||||||||||||
Australia | New Zealand |
Hong Kong |
Spain | Poland | Turkey | Chile | Brazil | Bupa Global Latin America |
Mexico | United Kingdom | Bupa Global1 |
Saudi Arabia2 |
India2 | |||
Funding | Health insurance | ![]() |
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Health subscription | ![]() |
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Dental insurance | ![]() |
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Dental subscription | ![]() |
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Health provision |
Clinics | ![]() |
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Hospitals | ![]() |
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Dental centers | ![]() |
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Optical and audiology | ![]() |
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Aged care provision |
Care homes | ![]() |
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Retirement villages | ![]() |
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Australia: |
Spain: |
Poland: |
Chile: |
IPMI: |
UK: |
Saudi Arabia: |